Sub-station

snapchat spectacles, available only in pop-up vending machines, debut to long lines

by:Fuqian     2019-12-22
Three years ago, when a tech company moved into the house next to the boardwalk sunglasses stand on Venice Beach, Maria Heem did not know that it would eventually become her competitor.
But on Thursday, almost all the sunglasses needed on the boardwalk were concentrated 25 feet away from her desk.
Hundreds of people lined up for hours to buy a pair of Snapchat glasses.
Open to the public for the first time and distribute from bright yellow vending machines.
The debut of the $130 camera sunglasses has attracted worldwide attention.
Snapchat developer Snap Inc.
Its images have accumulated 0. 15 billion of daily users.
Sharing, chat and news apps.
Glasses are high in Venice-tech hardware.
Snap is expected to roll out more devices in the coming years as part of a broad strategy to change the way people communicate.
If the early vision of glasses is finally realized, people will reduce the demand for smartphones.
Currently, clicking the button near the left hinge of the glasses activates the camera in the left lens corner.
Need round
The cropped video takes up to 30 seconds each.
The clips can be wirelessly transferred to the Snapchatsmartphone app, where they can share with friends.
The company and analysts described Thursday\'s listing of coral, duck and black pairs as toys. Head-
Old devices, including Google Glass, have limited appeal to consumers, and the original glasses may be agimmick.
But Brian Blau, a technology analyst at Gartner, says sunglasses are an untested format and Snapchat\'s millennial users are a good start.
However, he questioned the sales strategy. Pop-
In the coming months, each vending machine is only 24 hours in the same location, and it is unlikely to attract Snapchat\'s core audience of teenagers and college students.
Few people lined up on Thursday met the description.
Most people are older, from the Los Angeles tech community or the media.
Others want to make a big profit by reselling sunglasses on EBay for hundreds of dollars.
The youngest said they were queuing up for their boss.
The 29-year-old West District resident Yan is one of hundreds who was able to buy two pairs of sunglasses before the 2: 45 supply ran outm.
He said Yan wanted to see if he could crack the sunglasses, work with the app next to Snapchat and describe it as research by the music technology company he worked. His co-
The 27-year-old Ally Guatno worker has a personal reason to buy glasses.
She exchanged 20,000 messages on Snapchat, and sunglasses can make more engaging videos.
They arrived at about 10. m.
After everyone wakes up
Limit Facebook messages from friends and ask them to buy a pair.
\"If you\'re wearing them, you\'re part of the cool kids club,\" Guatno said . \".
\"You are a member of this group.
\"Snap\'s employees make fun of the line, they bring their own glasses, while others stare blankly from the company\'s first blue Big House opened in Venice.
Ad revenue remains the focus of Snap, and buthardware, designed for Snapchat, can help maintain interest in the app.
The company hopes to list next year at an expected value of $25 billion.
Like Snapchat itself, glasses come from a program at Stanford University.
Jon Rod Ritz developed an early version of The StartX accelerator at Stanford University in 2012.
Snap acquired his company in 2014.
Tony Lai, the mentor of the project, called Rod rigz the creative genius of the product.
According to Lai, Rod rigz insisted on making the glasses beautiful.
The original model is in the basic 3-
D printer with welding
The wires are still coming out.
They are light in weight but a bit clumsy.
\"Moving fast, it\'s amazing to see the early prototypes turn into a beautiful product,\" Lai said . \".
Jasmine Seng, research assistant at European monitoring international, studied $18
China says the global sunglasses market is worth billions of dollars.
Manufactured glasses may be sold near production costs.
In other words, there is no additional charge for Snap.
Sunglasses are not polarized or waterproof.
They can shoot about 100 videos before they need to charge a special suitcase.
They should not be used when driving.
Shim and other nearby Venetian shopkeepers were frustrated with the sale of vending machines on Thursday.
But the machine that the company calls Snapbot may not be able to return for a period of time.
The company said, just like a 24-hour video story can only be accessed on the Snapchat app, the aspec vending machine will disappear from the scene after about a day.
People will enter the new location through the map on the glasses.
Com, the geofilter sticker that will appear in the app and the balloon at the top of the vending machine.
Vending machines are the only way to buy glasses directly from Snap, although retail sales may follow. A 30-
The company said the return policy was applicable on the same day.
Analysts say glasses are no threat to traditional sunglasses.
On the boardwalk in Venice, this seems to prove to be true.
Even employees passing by with glasses still wear traditional sunglasses on their collars. paresh. dave@latimes.
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More quotes and details are updated in this article.
It was originally published at 9: 50 a. m. m.
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